“No matter what happens, it is within my power to turn it to my advantage.”
Epictetus

What if your mindset believed uncomfortable was the new comfortable? Would you make different choices and take different actions in your career, finances, and relationships?

Being in uncharted territory is a simple and often unsettling signal that you are on the right track. This is when opportunities emerge in your life and you move to another level. The playing field shifts, and it’s powerful, scary, and expansive. Welcome these moments!

Uncharted territory in your life is not good or bad, it just is. Yes, it may rattle your foundation, and you may be tempted to pullback, say you can’t do it, or bail completely. But these are exactly the conditions that set you up for massive growth, joy, and new experiences in your life.

This idea relates to my clients in many different ways: the small business owner working to expand his/her business and brand, the manager working through a transition in his/her career, an author-to-be writing her first book, young parents sending their first child to school, or all of us working through a new relationship, whether it’s personal or with a business partner.

Personally, when I look back on some of the “uncomfortable” moments in my life which have turned into “wins,” I was completely in new territory and didn’t know what would happen: leaving my finance job and changing careers (Would I find a career I love? Yes.), moving to California (Would I make friends and build a new community? Yes.), writing my first book (Would I write an inspiring book? Yes.), or doing my first Half-Ironman (Would I be able to swim 1.2 miles, then bike 56, and run 13.1? Yes.). I continue to work on building a community that inspires me and growing my business. It’s never easy, but it’s always possible when you give yourself a chance and step forward.

The bottom line is if you’re growing and doing something new, you will be in uncharted waters. That’s just how it works. Staying in your comfort zone is always an option, but that gets a bit boring after a while.


Alissa Finerman is a Professional Business/Life Coach, motivational speaker, and author of Living in Your Top 1%. She works with individuals and organizations to help them think bigger, redefine what’s possible, and get results. Alissa has an MBA from the Wharton School and a BA from the University of California, Berkeley. She has appeared on national radio stations such as CBS and Clear Channel Radio and has worked with the Milken Institute, LA Business Journal, Prostate Cancer Foundation, and NBC Universal. To learn more about coaching with Alissa, please visit her website and follow her on Facebook and Twitter.

You can now enjoy Alissa’s book, Living in Your Top 1%, as an audio book.

*Photo by Lori Greig.

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