I had coffee with an aspiring entrepreneur who was struggling with priorities.
“I worry I’m doing everything wrong!” he said.
Everywhere he went, people gave him free advice. They told him about email marketing … and webinars … and the latest new social network … and all the things he had to do to keep up.
“I’m not sure I’ll be able to do all these things,” he continued. “I can hardly keep up with the list!”
Well, that’s the thing. It’s very hard to fully “keep up” these days. There’s always a new network to learn, a new tool to master. There’s always one more thing that can be done.
But the good news is, you don’t have to win at everything. In fact, you probably can’t. No one can do everything well, and attempting such a herculean task is usually a mistake.
Instead, you should choose what you’re fighting for and focus on that.
When you choose the metrics in which you define success, that’s when you win. @chrisguillebeau (Click to Tweet!)
What does success mean in your world? What are you trying to win?
Chris Guillebeau is the New York Times bestselling author of The Happiness of Pursuit, The $100 Startup, and other books. During a lifetime of self-employment, he visited every country in the world (193 in total) before his 35th birthday. Every summer in Portland, Oregon he hosts the World Domination Summit, a gathering of creative, remarkable people. His new book, Born for This, will help you find the work you were meant to do. Connect with Chris on Twitter, on his blog, or at your choice of worldwide airline lounge.
Image courtesy of bruce mars.