Lifestyle, fashion, luxury and entertaining expert Lara Shriftman co-founded Harrison & Shriftman in 1995. The agency specializes in public relations, marketing and events for high-profile luxury brands. Harrison & Shriftman currently has 50 employees spanning three offices in New York, Los Angeles and Miami.
Lara has assisted in building world-class brands that include Juicy Couture, Jimmy Choo, W Hotels, BlackBerry and Grey Goose. Harrison & Shriftman’s impressive client list continues to expand its reach within the global market.
Lara has over 15 years experience creating and executing store openings, fashion shows and editor events, managing every detail from guest lists and budgets to invitation design and overall event production.
A 2002 top entrepreneurial leader in Inc. magazine’s list of 500 fastest growing private companies, Harrison & Shriftman joined Omnicom Group, the world’s largest communication company in 2003.
Lara has authored four books on entertaining, Fete Accompli (Random House, Clarkson Potter; Fall 2004) Fete Accompli Workbook (Random House, Clarkson Potter; July 2005), Party Confidential (Bulfinch Press, a division of Time Warner Book Group; November 2006), and Party Confidential: New Etiquette for Fabulous Entertaining (St. Martin’s, July 2008). A line of Party Confidential products was launched on HSN in September, 2007.
Lara has been touted as a fashion/entertaining/PR “expert” in newspapers and magazines including Vanity Fair, Elle, Glamour, The Hollywood Reporter, Departures, The New York Times, The New York Post, Los Angeles Times, The Miami Herald and WWD.
Lara served as a contributor and editor to Tribune Media’s Distinction Magazine, The Miami Herald’s Home & Design, Brilliant, Q, Departures, LA Confidential, Quest and Hamptons, and has been a featured guest on The TODAY Show, E!, Extra, The Megan Mullally Show, and FOX’s Friends and Family.
Lara currently serves as a correspondent for EXTRA! with her own segment, Party Confidential, and serves as a contributing editor for the websites celebrations.com, momlogic.com and kdhamptons.com.
Lara was honored by BizBash and inducted into their “Hall of Fame” as a great event partner at their Event Style Expo in 2008 and was also awarded the Hollywood Stylemaker Award at the Hollywood Life Magazine Style Awards.